The Sad State of Canadian Media
Today I learned from Ottawa radio personalities Stuntman Stu and Angie Poirier what fans of 45 radio stations across Canada have also learned from their local radio personalities, that Canadian radio is not teetering on the edge but has pretty much been toppled by other media.
These are 45 out of 103 Bell Media owned stations that are being sold and only the latest cuts in the company, which cut 9% of their work force and some local news programming recently, including the noon broadcast of CTV News here in Ottawa.
People in the industry in Ottawa were concerned after Bell Media had applied to have their commitment to local television reduced with the CRTC in June 2023, days before a massive 1300 in lay-off in the middle of the month and weeks before when two major CTV News personalities, Leanna Cusack and Joel Haslam had retired in July 2023.
All is not well with Bell Media yet people are still acting like we are in the states and have access to a sustainable amount of viewers, when American radio has their own issues according to Pew Research.
So, what will happen if no buyers are found for these stations? Will smaller, remote communities without high speed internet become dead zones? Will larger stations simply become re-transmitters for American programming?
“Tough luck” is not actually a response, especially in communities where print has disappeared, where small business advertisements, local events and important municipal, provincial and federal government information have no venue. But unfortunately this dismissiveness is being heavily promoted by American propagandists on social media, who want to control this nation’s media.
I guess some people have forgotten that weather radio is being decommissioned in many communities in Canada and that cell coverage fails during some weather emergencies, as well as internet access.
Television and radio are the more reliable information sources outside of the urban centres and suburban communities. And it’s time to stop listening to the ought-is.
Bye Bye Radio
iTunes Radio will be no more as of January 29th, 2016. This ad sponsored music streaming service will merge into Apple Music at the end of this month. Click on the banner for details on how to subscribe to this new service :
Keep the CBC Alive
Canadian Musician Magazine has started a petition to “Save Canadian Music: Keep The CBC Alive“. Click here for details.
Apple To Introduce New Radio Service In Canada
iTunes Radio is on its way into Canada, offering iTunes
users on Macs, PC and Apple mobile devices the ability to create their own stations.
Funded by advertisements, the service will stream music from pre-set and customizable stations to iTunes and may be ad free for iTunes Match
subscribers.
The service will feature an extensive selection of recordings from iTunes’ catalogue.
Did Video Truly Kill The Radio Star ?
In the 80’s there was this popular belief that music videos would eventually result in the demise of radio.
Experts had believed that the popularity of music television would cause radio to fade away. And this prediction was so popular that it resulted in two incredibly successful singles based on radio nostalgia ; One from Queen (“Radio Ga Ga“) and one from The Buggles (“Video Killed the Radio Star“).
But it appears that this prediction was premature.
According to Nielson’s “Music 360” study, 48% of the individuals they polled claimed they “discover music most often through the radio”.
Youtube has become a major source for music in teens, 64% of the respondents having stated they listen to music on the service. But 56% of the teens polled also listen to radio.
It appears that radio is adapting and remains one of the main sources for music in teens, over two decades after the predictions were made.
Also noteworthy are the findings that compact discs still remain popular in some circles, 55% of the music fans polled having “identified physical CDs as a very or fairly good value”.
Half of the teens polled also claim to listen to compact discs. And 36% have purchased at least one compact disc within the year.
Three thousand Americans responded this online survey.